Alyssa Martin 10/28/20 Alyssa Martin 10/28/20

Restoring the Conversational Balance of Power

If you're interested in making the most of EVERYONE'S time, verbal double-clicking is one of the most important things you can do to correctly restore the conversational balance of power.

Alyssa Martin 9/9/20 Alyssa Martin 9/9/20

I DON'T WANT THE BRANZINO!

Selecting the wrong performance metrics is a form of tone-deafness. Stop yelling at your customers. Listen!

Alyssa Martin 7/16/20 Alyssa Martin 7/16/20

You Have Some Jargon In Your Teeth

I would never let you continue talking with something in your teeth, so let me help you with the bit of misplaced business jargon.

Alyssa Martin 7/14/20 Alyssa Martin 7/14/20

Scaling Up Shouldn’t Mean Slowing Down

The startup magic doesn’t have to fade once you begin to scale. Here’s why.

Alyssa Martin 6/10/19 Alyssa Martin 6/10/19

Business Development and Sales Are Not The Same Thing

I’m not sure who decided it was time to re-brand Sales. I don’t know who wrote the first job description for a commission-based Business Development Leader. I do know that too many organizations confuse the two professions.